Whether you find him facilitating communication workshops, designing executive branding programs, consulting companies on marketing and messaging, or flying around the world making new connections, David is always turning reputations into revenue to accelerate his clients' success. Throughout his career as a communication innovator and business builder, David has conceived, developed, marketed and delivered millions of dollars-worth of communication-based solutions.
Beginning his career in New York in advertising with Ted Bates, The Wall Street Journal, Washington Post and IDG Communications, David went on to launch two industry magazines, both of which are still being profitably published 30 years later. In 1990 he started David Topus Services, a sales performance consulting and training firm, and since then has worked with hundreds of clients across dozens of industries.
As a communication and training innovator, David conceived, wrote and marketed a multi-media training program licensed by dozens of F500 companies, generating millions of dollars in revenue. He invented game-changing personal branding materials used by thousands of accomplished executives around the world, and conceived and ran the Career Services division of Execunet, the leading organization for senior executives.
As a published author, in 2012 David wrote Talk to Strangers, How Everyday Random Encounters Can Expand Your Business, Career, Income and Life, published by John Wiley and Sons, among the best-selling books on Amazon.
Today, David has a robust practice providing consulting, training and content to companies, sales teams, and senior executives in helping them expand their businesses, careers, incomes and lives.
He is an active participant in the world around him, adding value wherever he goes and with whomever he interacts. Clients say that through their work with him they think more deeply, and in new ways, about themselves and their value propositions, enabling them to achieve their personal and professional goals more easily, quickly and profitably.
IN HIS OWN WORDS:
“Most people and companies are good at what they do, but when it comes to promoting what they do, they tend to under-sell themselves. There is a value component to everyone and everything, whether it’s in what they do or how they do it. The key is to identify what that is and articulate it in ways that are most relevant to their audience. I’ve been doing this for my entire career, and there’s nothing I enjoy more. It’s both a career and a mission.”